Apple's iPhone 16 Pro cameras – impressive or just more of the ...

6 days ago

By Tim Levy | 10 September 2024

The phones come in four colours: Black Titanium, Natural Titanium, White Titanium and Desert Titanium. Every year in September, Apple promises us that they have (of course) the new 'best iPhone ever'. Sometimes the advances are tiny, some years the upgrades are substantial. Though what IS obvious, is that since the iPhone 15 Pro – their cameras have definitely been delivering considerably higher quality photos and videos than the predecessors.

So with the impending release of the iPhone 16 Pro and Pro Max, and judging by Apple's in-house media, these latest phones seem very capable stills and video cameras in their own right. With the right light, they can deliver quite stunning Apple ProRAW still and ProRes footage, as well as creating spacial photos and videos (i.e. 3D) that can be viewed with the new Apple Vision Pro headsets. 

Apple iPhone 16 Pro Max - Figure 1
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So should professional image makers be worried about these 'pro' cameras in the hands of their clients?

We all know that delivering great content requires a lot more than just having a good camera. And these phone cameras biggest weakness are the physical limitations of their tiny sensors, which lead to noisy high ISO and the inability to freeze movement in low light.

However, with the seemingly insatiable demand for timely video content on social media, these devices are the go-to tool for quickly capturing, editing and sharing footage all in the one package – something that traditional camera manufacturers are increasingly trying to emulate with their own phone apps.

What's new?Apart from the obligatory longer battery life, slightly faster (15%) A18 Pro processor, slightly more durability, new case colours, slightly larger physical sizes (6.1" vs 6.3" for the 16 Pro and 6.7" vs 6.9" for the Pro Max) and more AI incorporated into the IOS – what we really want to know is how much better are the photo and video features.

Apple iPhone 16 Pro Max - Figure 2
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The multifunction Camera Control button.

The camerasThe new lenses, or as Apple rightfully calls them 'cameras' – have all been upgraded, with the Standard, and now the Ultra Wide lens both being capable of 48MP images. It's interesting to note that both the 48MP cameras have what are called a Quad pixel sensor, something that we hoped may have been available in professional mirrorless cameras released this year.

The breakdown of each cameras are:• Standard camera: 24mm f/1.78 48MP Quad pixel sensor with second-generation sensor-shift OIS and anti-reflective coating. It has a 2X telephoto to deliver 48mm focal length images.• Ultra Wide camera: 13mm f/2.2 48MP Quad pixel sensor which doubles as a macro lens.• Telephoto camera: 120mm f/2.8 12MP with 5X zoom.

I'd bet a lung that next year the Telephoto camera will be also be 48MP.

One click to open the camera, another click to take a photo.

The Camera Control buttonThere is a lot of fanfare around the new added multi-purpose, touch-sensitive, haptic feedback button (something available on many android phones for a while) called Camera Control which is located on the right hand side of the phone, and allows the user to rapidly access what they would call 'professional features'.

Apple iPhone 16 Pro Max - Figure 3
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One press launches the camera app, click again to take a photo. If in video mode – you can click to start recording.

A light press opens controls like zoom. With a double light press you can select another camera function such as exposure compensation, depth of field, different real time LUTS or photo filters. Then by sliding your finder along the button, you can also change the settings within each different function.

At time of press, there is currently no mention of what the aperture, shutter or ISO range is, though images shared on the Apple website have images with ISO's as low as 16 and shutter speeds of over 1/11,000.

Additionally, in video mode you can use the Camera Control button to access different grid overlays such as Social Media, rule of thirds and directors viewfinder.

Who wouldn't want to see a majestic herd of horses galloping in 4K120?

4K 120fps ProRes videoAnother interesting upgrade that is enabled by the brand new A18 Pro chip, is the ability to capture 4K footage at 120fps – and then play it back in standard err normal-mo (30fps) or slow it down to super slow-mo 120fps. You can also capture the 4K120 in ProRes and Log directly to an SSD using a cage rig, or by just gaff-taping the SSD to the back of the phone. 

Apple iPhone 16 Pro Max - Figure 4
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Spatial Audio capture is via four inbuilt mics lets you adjust the wayvoices sound in videos, using three different voice options. 

SoundSound wise, it has four new 'studio quality' mics for more clarity and the ability to hone-in on picking up different elements in a scene you may be recording, such as filtering out background noise to hear a speaker more clearly. You select the mix and adjust the intensity to get the sound you want after video capture.

The wrapSo there we go, another year, another bunch of iPhones. It doesn't seem like Apple is running out of ideas on how to improve image capture functionality, though without actually creating larger sensors, it's hard to see where they can go from here in terms of the limitations of physical camera / hardware based image quality vs computational photography. Would they ever make the phones slightly thicker and recess the sensors further into the phone body to increase the distance from lens to sensor, thus allowing for larger sensors? Probably not, but time will tell.

Apple iPhone 16 Pro Max - Figure 5
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Both iPhone 16 Pros are available for preorder and will start shipping / be available in store from 20 September. Starting prices are from $1,799 (128GB) for the iPhone 16 Pro and $2,149 (256GB) for the iPhone 16 Pro Max. 

You can read more about the phones on the Apple AU website.

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