Factory fire sends hazardous plumes of smoke into Perth suburbs

A factory fire has broken out south of Perth, sending massive plumes of black and potentially dangerous smoke into the air.

The factory on Port Road in Kwinana broke out at around 1.30pm AWST (4.30pm AEDT).

The smoke is affecting Kwinana Beach, Medina, Orelia, Parmelia, Bertram, Wellard, Leda, the Kwinana Town Centre Kwinana and Rockingham.

The affected areas have been issued hazmat warnings, with residents advised to remain inside with doors and windows shut.

Firefighters are on the scene.