Ronan Keating's brother dies in car crash on way to watch son's ...

Ciaran Keating, the brother of Irish pop star Ronan Keating, has died in a car crash, his former employer has confirmed. 

Ciaran Keating, aged in his 50s, was killed in a two-car collision near Swinford, in Ireland's County Mayo on Saturday afternoon, local time. 

The Mayo News, where he previously worked as an advertising executive, said he and his wife Ann Marie were travelling to watch their son Ruairí play a football match for Cork City in Sligo.

Ms Keating's injuries were not believed to be life-threatening, the newspaper reported

The other driver, unnamed in reports, was taken to hospital with "serious injuries". 

Mayo News editor Michael Duffy, said the impact of Ciaran Keating's death would be "immense".

"Ciaran was a valued member of the staff of The Mayo News for a number of years after he moved west before leaving to explore a number of other business opportunities in both the hospitality and construction sector.

"He made a huge number of friends during his time with the newspaper and remained in close contact with a number of staff during the years since his departure.

"Everyone associated with the newspaper would like to extend our condolences to his wife Ann Marie, his sons and daughter and all his large circle of extended family and friends."

His son's football club also posted a tribute on social media. 

"All at Cork City FC are deeply saddened at the passing of Ciaran Keating, father of our player Ruairí Keating," the club said. 

"We extend our deepest sympathies to Ruairí and the entire Keating family at this exceptionally difficult time."

The Mayo News reported that local authorities were investigating the cause of the crash and were appealing for any witnesses to come forward with information.